Serviap Global: Accelerating EOR and Payroll Services in LATAM

Serviap Global: Accelerating EOR and Payroll Services in LATAM

Mastersoft offers ERP systems tailored for higher education institutions, streamlining administrative processes, student management, and academic operations..

Mastersoft offers ERP systems tailored for higher education institutions, streamlining administrative processes, student management, and academic operations..

Challenge

Serviap Global sought to expand its Employer of Record (EOR) and payroll services into the LATAM region while minimizing costs and risks associated with market entry.

Solution

Send My Love Consulting provided comprehensive market research and competitive analysis to identify key opportunities and potential challenges in the LATAM market. We leveraged our proprietary database to generate high-quality leads and crafted a tailored go-to-market.

Achievements

Market Entry: Successfully entered LATAM market within 6 months.

Client Acquisition: Secured 15 major clients in the first year.

Market Entry: Increased revenue by 30% in the first year.

Process

01

Market Research

  • Analyzed the HR needs of large enterprises in the Philippines.
  • Identified key market trends and regulatory requirements.

02

SWOT Analysis

  • Conducted a SWOT analysis to identify strengths and areas for improvement.
  • Formulated strategies to address weaknesses and threats.

03

Competitive Analysis

  • Evaluated competitors’ HR systems.
  • Positioned myQuickHR’s offerings as superior in terms of functionality and user experience.

04

Lead Generation

  • Used AI tools to identify HR leaders in large
    enterprises.
  • Generated a targeted list of high-quality leads.

05

Client Presentations

  • Created tailored presentations for HR and executive teams.
  • Demonstrated the ROI and efficiency improvements of using myQuickHR.

06

SWOT Analysis

  • Conducted a SWOT analysis to identify strengths and areas for improvement.
  • Formulated strategies to address weaknesses and threats.

07

Closing Deals Generation

  • Engaged in negotiations with university administrators.
  • Secured contracts and provided implementation support.

Result

Increased Market Penetration

Successfully introduced ERP systems to several top-tier universities in Indonesia.

Revenue Growth

Achieved significant revenue growth through new contracts and partnerships.

Brand Recognition

Enhanced brand recognition and reputation within the Indonesian education sector.

Conclusion

Send My Love Consulting’s comprehensive business development services have proven to be instrumental in helping IT companies scale and grow their businesses across Southeast Asia. By leveraging our expertise in market research, competitive analysis, SWOT analysis, GTM strategies, and lead generation, we ensure that our clients achieve rapid market entry, minimize costs, reduce risks, and sustain long-term growth. Contact us today to learn how we can help your business thrive in SEA!

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